Iconoflage \ī-con-ō-flage\

n : Graphc design artwork, typically of a logo, composed of many iconic illustrations that pertain to a brand.

Iconoflage is a style of graphic artwork I have been working on for over 10 years. It was a way I could combine my illustrative skills with my interest in the small things that make up the larger picture.

I like to explain this work as the antithesis of logo design. While the goal in most logo design is to take all of the things about an organization and distill it into a single symbol, Iconoflage puts the logo under a microscope to reveal all of those things that go into it.

Depending on the application(s), some of this artwork is turned into patterns, while other designs are just the artwork that fills in a shape.

© 2023 Scott Hofford. All Rights Reserved.

© 2023 Scott Hofford. All Rights Reserved.

© 2023 Scott Hofford.
All Rights Reserved.