New Roads
“Wi-Fi Hotspot”
Overview:
Client: Campbell Ewald / Chevy New Roads
Art Director: Nichole Grieser
Industry: Automotive
Timeline: July 2021
Services: Editorial illustration
Illustrating the Modern Road Trip
Following the success of the "Mapping Speed" project, Campbell Ewald commissioned a second editorial illustration for New Roads Magazine focusing on Chevy's Wi-Fi hotspot-enabled vehicles. The simplified Iconoflage approach visually communicated the benefits of connected travel—from checking weather and road conditions to finding stops and keeping kids entertained.
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